3M, the global innovation company long recognized for diversified technology and innovation, announced the opening of a new 3M Design Center in India, another hub next to Milan, Tokyo and the design headquarters in St. Paul Minnesota, to accelerate the growth of design across the global enterprise. Aligned with 3M Design’s mission around collaborative creativity, this uniquely designed studio will house a team of designers with diverse creative backgrounds for engagement with partners in business, academia and customers.
“Momentum for design and design thinking in India is developing with increased attention and interest, built on great professionalism and focus on customer value. Conversation about innovation, brand experience and the creation of meaningful customer solutions is inspired and enabled by design,” said Eric Quint, Vice President and Chief Design Officer at 3M. “The new 3M Design India studio will spark cross-functional collaboration in order to imagine how our technology platforms can generate continued value for our customers and partners in business.”
This new design center, located at the 3M R&D Centre in Bangalore, India, is inspired by local and global culture influencing the design experience of the space using several 3M technologies, such as DI-NOC and Fasara architectural films. The open character of the design space and proximity to the labs will stimulate spontaneous collaboration and early design involvement for increased strategic partnership and customer engagement.
“We have been innovating in India, for India for 30 years now, and it is imperative for us to constantly develop and grow. Design and creativity play an integral part in staying ahead of the curve. Through collaboration with our customers, we aim to foster a culture of creativity. We believe that design is pivotal to create a positive impact and have a competitive edge in a growing market environment,” said Ms. Debarati Sen, Managing Director India Region (India & Sri Lanka).
The opening of 3M Design India studio will be followed by the first edition of the 3M Design India Summit. This event will bring together design leaders across the country to network and share ideas to foster learning, inspiration and provoke conversations about design, including a panel of dynamic design thought-leaders from different design domains, industry backgrounds and academia, enabling interaction and conversation.
Development of the new 3M Design India builds upon the momentum of scaling design at 3M globally. As 3M continues to apply science in imaginative ways around the world, design helps translate insights into relevant solutions, enriching innovation and bringing meaningful brand experiences to life every day. http://www.3m.com/design, @3mdesign