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HomeAssociationsAvery Dennison Receives Innovation Award from ‘Adhesive and Sealant Council’

Avery Dennison Receives Innovation Award from ‘Adhesive and Sealant Council’

29 April 2022: Adhesive and Sealant Council (ASC) has presented its annual Innovation Award to Avery Dennison at the 2022 World Adhesive & Sealant Conference in Chicago. The award recognizes the adhesive and sealant industry’s top innovation of the year.

The award was presented to Avery Dennison for the development entitled: Advanced Acrylics Technology for High Performance Pressure Sensitive Adhesive (PSA) Applications. The new technology combines controlled radical polymerization within emulsion systems with polymerizable surfactant technology to deliver an emulsion PSA that is replacing high performance solvent-based PSA in many applications.

One of the first applications for the new technology is HP750 High-Performance Cut Vinyl, a collection of 100 vibrant and bold, medium-gloss cut vinyl films. The film’s Patented Advanced Acrylic Adhesive Technology (PAAAT) is the result and application of this award-winning adhesive innovation. The PAAAT enhances shelf life and results in industry-leading weeding. The stability of the adhesive reduces the potential for ooze, which gives sign shop staff the ability to delay weeding immediately after plotter cutting.

“This year’s volume of submissions was very impressive, setting a record in fact,” indicated Brian Peters, Director of Membership and Industry programs. “ASC and the judges were pleased with the quality of the 34 submissions received for the 6th annual program in which we recognize unique developments for our industry.”

Mark Gower, Principal Scientist, who led the project team and who represented Avery Dennison for the adhesive innovation, was presented with the award. “We are grateful for the acknowledgement and recognition from ASC for our Advanced Acrylics Technology for High Performance PSAs adhesive. This state-of-the-art adhesive innovation from our team is our way of addressing a pain-point sign shops and installers often experience with cut vinyl weeding applications. It’s an honor to develop a real-word solution using our long-standing expertise in research and development in adhesive material science and pairing this with one of our leading cut vinyl films.”

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