Classic Stripes shares its new brand identity as Naxnova
22 February 2024: Classic Stripes, the flagship company of the Astarc Group, a design and technology company providing new-generation solutions to global OEMs in the automotive, consumer durables and appliances industries in India and globally, has announced its new brand identity. The company will now move forward as ‘Naxnova’.
Salil Musale, Managing Director, Naxnova, shared in a LinkedIn post, “I am thrilled to announce the new brand identity for our flagship company – Classic Stripes. Over the last 40 years, we have worked with several prestigious clients and great professionals who have trusted us. And we are very grateful and thankful for their continued trust in us. However, it is now time for a change as we drive into the future. The design and technology company providing new-generation solutions to global OEMs in the automotive, consumer durables and appliances industries in India and globally will now move forward as Naxnova. And we will bring the future into our realm today.”
“My team and I are very excited about this new change that symbolises our innovative spirit. Nax hints at the nexus of technology and advancement, while ‘nova’ suggests a burst of newness and brilliance. Together, Naxnova represents our journey into unexplored realms of technology especially in printed electronics. The new brand identity leverages our deep-rooted experience across almost 40 years in the industry and gives strength to our global plans as we expand across countries and verticals to serve our existing and new customers. As a homegrown design and technology company we are proud to be working with brands in India and globally and giving them a competitive edge. With this new identity we accelerate our plans to become a leader in the space in the next couple of years. Onward to the future!” he declared.
Classic Stripes also conveyed the new identity in a LinkedIn post, which stated: Our design approach has always set us apart in the industry as we focused on bringing futuristic solutions ingrained in practical research that works for our clients. Standing strong with over 1,000 employees, we leverage design and technology as an enabler to make this ambition possible and nurture strong partnerships to bring superior and positive experiences for millions of users around the world. We now aim to become the leader in the space in the next couple of years. Naxnova matches our ambition.
The Naxnova philosophy is ‘Inspiring curiosity, fostering innovation, and enhancing lives with human-inspired design and unprecedented technology that overcomes barriers and makes imaginative solutions accessible to all.
www.classicstripes.com
