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HomeBusinessKornit Digital and Amaze Software Offer On-Demand Production and Fulfillment to Social Media Creators

Kornit Digital and Amaze Software Offer On-Demand Production and Fulfillment to Social Media Creators

30 June 2023: Kornit Digital Ltd. has announced that Amaze Software, Inc. – parent company of the Amaze, Spring and Outfts platforms – has selected KornitX Workflow Solutions and Kornit MAX digital on- demand fabric and textile decoration technologies as the platform to deliver their vision. Combined with the Amaze Creator Commerce Platform, the companies will jointly bring the power of on- demand production and fulfillment to new and existing social media creators, enabling them to better monetize branded products.

Kornit’s Global Fulfillment Network helps companies like Amaze Software connect creators with high-quality garment and textile production fulfillers across the globe. The platform is backed by the KornitX workflow engine, seamlessly integrating across industry-proven Kornit MAX technology- based fabric and textile decoration systems for end-to-end production, visibility and control.

“The social commerce market is growing rapidly, but creators struggle to capitalize on delivering branded products, as typical production cannot meet the expectations of brands and consumers for greater sustainability, creativity, agility and market reactivity. Our flexible Global Fulfillment Network and proven on-demand digital textile technologies are designed to tackle those complexities,” said Ronen Samuel, Chief Executive Officer at Kornit Digital.

Amaze Software’s Spring platform is at forefront of social commerce and revolutionizes the way creators monetize content and engage with their fans. With seamless integration across renowned social platforms including Instagram, TikTok Shops, Twitch, and more. The Spring platform offers an unparalleled opportunity for fans to conveniently make purchases directly from where they consume the creator’s content. This allows creators to significantly enhance engagement and cultivate a more profound brand presence.

“There are more creators on social platforms than ever before. Our vision is to translate these voices into enduring brands by allowing virtually anyone to create and capitalize on their ideas,” said Aaron Day, Chief Executive Officer at Amaze. “Kornit is key to making this possible, allowing us to enter new markets faster, offering better fan experiences and remaining nimble in this ever- changing market.” /

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