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PRINTING United Alliance and Idealliance merged

02 March 2021: The ongoing Covid-19 pandemic has created a new paradigm whereby many organizations in the printing sector are now exploring collaboration and even mergers to bring synergy of energies of two strong organisations. It gives a unique opportunity during a challenging time and utilize the strengths of each organization to continue serving the printing industry across market segments.

So, PRINTING United Alliance and Idealliance, a pioneering graphic communications industry association, have announced their merger officially, under the guidance and direction of the Board of Directors of both the organizations, and with the approval from Idealliance members. And PRINTING United Alliance and Idealliance are now ready to bring even more resources and service offerings to its collective membership and the printing industry at large. The merger exemplifies the synonymous goal of both organizations in providing the printing industry with exemplary programming, services, training and certifications

PRINTING United Alliance will form an Idealliance Advisory Council comprised of the current Idealliance board officers and directors to assist in continuing its global outlook for all partners in printing and packaging on industry standards and guidelines, and training and certification for professionals.

In a statement to the media, Ford Bowers, CEO, PRINTING United Alliance said: “Idealliance has developed the expertise to build and rollout its traditional color management programs, new standards in training and education, and is a respected leader in this space. Melding our considerable and complimentary portfolios will not only benefit each organization, but the industry as a whole, from brands and print buyers, to print service providers, suppliers, and manufacturers.”

And, Jordan Gorski, Executive Director, Idealliance, adds: “PRINTING United Alliance and Idealliance retain a synonymous mission in providing the printing industry with top notch programming, services, and certifications. PRINTING United Alliance was a natural fit where we could collaborate to work even more closely with a community which has embraced convergence, allowing Idealliance to continue to lead in standardization, training, and certifications.”

Idealliance will continue to retain its own membership base and defined programs and training in areas such as G7 certification, while having the ability to reach new market segments to widespread printing professionals through PRINTING United Alliance, NAPCO Media and a forum of more than 30 PRINTING United Alliance events including PRINTING United Expo, the largest printing event in the Americas.

According to an official statement, each organization will retain its unique events and services. Idealliance will continue to engage with, and serve, all partners in the printing and packaging supply chain, from brands and print buyers, to print services providers, OEMs, and technology partners.

PRINTING United Alliance produces the PRINTING United Expo, the most influential days in printing. The expansive display of technology and supplies, education, programming, and services are showcased to the industry at large, and represents all market segments in one easily accessed place. /

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