Sabyasachi Inaugurates Largest Flagship Store in Mumbai

04 May 2023: Leading Indian Designer Sabyasachi has inaugurated a flagship store with 25,862 sq. ft. at Horniman Circle Area in Mumbai. The Mumbai store is Sabyasachi’s largest so far and comes as the designer’s team is also growing quickly, with Sumati Mattu being appointed as CEO. Mattu was earlier with consumer goods company Hindustan Unilever, a subsidiary of Unilever Ltd.

Keeping his retail plan deliberate, consistent and clearly defined, the designer oversees every detail of the design on a global scale.

“When I started retail even for my first store, it was 60 percent experience and 40 percent retail. I have kept the same formula, only the scales of the stores have become bigger and bigger. It doesn’t matter where we are, how expensive the range is, how big or small it is, but we try to be close around that.” designer said.

“I use maximalism as an expression of art, but I am a minimalist myself. It doesn’t have to be a reflection of who I am, but much more of what I am trying to do; India is a maximalist country, people like maximalism, people like decoration, color, opulence, depth and layering. This is the privilege of being in India because no other country celebrates it like India does and there is no reason to shy away from it.” the designer further said.