YesAnd & Kornit Digital Launch Customizable On-Demand Printing Collaboration
09 September 2022: Sustainable fashion brands YesAnd & Kornit Digital are teaming up with the leading global platform fostering innovation in the fashion industry, Fashinnovation. This month, the three like-minded companies will be unveiling a revolutionary direct-to-garment printing collaboration.
YesAnd & Kornit Digital are (e)co-creating digital, on-demand printed certified organic blank merchandise, with graphic designs by artists, celebrities, influencers, musicians, fashion VIPs, NGO’s and more. Sharing core values of fashion & innovation & non-toxic, zero-waste production, and the fusion of technology to accelerate impact, this launch represents a cutting-edge and sustainable solution that’s accessible, traceable, customizable, and scalable. By joining forces, this collaboration will educate, engage, and activate both consumers and industry alike.
As Marci Zaroff, Founder and CEO of YesAnd, states, “We are elated to be driving fashion forward with two incredible partners who share my passion and commitment to creativity, connection, community, collaboration, and consciousness. Through the lens of design, and from agriculture to popular culture, we must embrace the intersection of regeneration, circularity, and technology. The time is now.”
The YesAnd & Fashinnovation collection will be launching on September 7th at the Fashinnovation Worldwide Talks where Kornit’s CEO Ronen Samuel will serve as a keynote speaker with a presentation entitled, “Fashion is On-Demand Production for a Sustainable Future” at the event – featuring the best in innovation, technology trends, fashion-tech and digital fashion, including inclusivity and diversity, gamification, entrepreneurship and experimentation, along with fashion sustainability. An in-person cocktail reception will follow from 6:00 – 8:00 pm at Spring Studios in New York City.
The brands will be showcasing unique YesAnd organic blank styles in-person, available for bespoke on-line purchasing – with inspiring graphics designed by the Fashinnovation art team. The founders of the collaboration, Marci Zaroff of YesAnd, and Jordana Guimaraes from Fashinnovation, will be joining the stage to empower attendees and viewers to wear the change we all wish to see in the world.
Register for Fashinnovation for free at: https://fashinnovation.nyc/events/worldwide-talks-2022-7th-edition/