Avery Dennison’s Intelligent Labels are a Big Hit at SmartCard Expo ‘21 in Bengaluru
07 January 2022: Intelligent labels or ‘smart labels,’ inlaid with Radio Frequency Identification (RFID) technology, are rapidly becoming important tool to improve many aspects of our life on earth, from the food we eat to our cars, medicine, and air travel, etc. So, after a two-years gap of physical exhibitions in India, Avery Dennison showcased their Intelligent Labels solutions at SmartCard Expo held on 16-18 December, 2021 at the Bangalore International Exhibition Centre (BIEC).
Speaking during the SmartCard exhibition, Prabhsharan Kaur, Manager – Marketing Communications, South Asia, Avery Dennison, said that the ‘Intelligent Labels’ showcased in the expo, are being used in diverse industries, from retail and food, to healthcare and aviation. Retail – Apparel, accessories, cosmetics, jewelry, food and general retail; Healthcare – Medical and pharmaceutical; Transportation – Automotive and aviation, Industrial logistics and manufacturing; Brand protection and product authentication; Supply chain, inventory and logistics; Contactless cards and tickets; Library, media, documents and files. She said that the ‘intelligent labels’ are an efficient method of tracking and tracing inventories; make supply chain more efficient and serve the customers in a better manner through RFID tracking system.
Avery Dennison offers field-proven inlay products, advanced research and testing capabilities, experienced engineering and technical resources. The majority of its inlays feature its patented SmartFace Technology, which is one of the most sustainable solutions on the market, reducing your brand’s environmental impact. Avery Dennison has tie up with best-in-class chip and reader manufacturers, label and tag converters and systems integrators across the globe.
In fact, Avery Dennison Corporation is said to be the first and only pre-qualified intelligent labels provider to receive the How2Recycle label for RFID paper hang tags. The label has been assigned based on a number of factors that How2Recycle considers: applicable law, collection (access to recycling), Transportation (MRF package flow), reprocessing (technical recyclability), end markets.
The company is developing UHF and HF RFID solutions, designed to help improve inventory management and loss prevention as well as enhance consumer engagement. Recently, Avery Dennison has also launched their new AD Midas Flagtag EM4425 DF tag for metal surfaces, combining UHF and NFC functionality for superior tracking performance coupled with enhanced consumer engagement capabilities.
In December, 2021, Avery Dennison had launched AD TT Sensor Plus 2 BLE, an active temperature-logging sensor which utilizes Bluetooth and Near Field Communication technologies.