Canon India adopts Village Parivali near Mumbai

16 January 2021: Marking a new milestone in its CSR endeavor ‘Canon India Involve’, Canon India has adopted a Parivali village near Mumbai. This village adoption is as part of the flagship CSR initiative – ‘Adopt a Village’. The village adoption is the next strategic chapter, as Canon successfully completes its association with Karanjoti Village in Mumbai.

The flagship ‘Adopt a Village’ initiative was launched in 2012, through which Canon India undertakes the overall development of the villages across North, East, West and South India for a certain period of time. At present, Canon India has three more adopted villages under ‘Adopt a Village’. These include Maheshwari in Haryana, Maharaja Katte Village in Bangalore and Sol Gohalia in Kolkata.

Adopted in 2015, Karanjoti became the 3rd village that was adopted by Canon India. The organization has focused on the development of the village community consisting of 2,160 beneficiaries, with a special focus on the holistic development of children in the village school.

Building its CSR endeavors on the corporate philosophy of ‘Kyosei’, Canon envisions the achievement of a sustainable society and strengthening the social fabric of the country, under its 4Es including Education, Eye Care, Environment and Empowerment.

“It is a matter of pride to see our flagship ‘Adopt a Village’ project come a long way in its journey of bringing smiles in underprivileged communities. As these villages became second family to us at Canon, community development became core to each and every initiative that we undertook aided by active employee engagement.”

As part of the immediate steps of improvement at the village school, Canon India seeks to implement a wide range of activities at the school and the village, under its four core focus areas, including Education, Eye Care, Environment and Empowerment.