Screensource Completes Glittering ‘Two Years’ in Service of the Industry
13 October 2022: In a highly competitive screen printing supplies market which is dominated by many key players with long-standing in business, it is not so easy for new entrants to set up materials supply businesses and achieve rapid progress.
Here is a quick success story of Sandeep Kshirsagar who set up his business under the name Screensource in June 2020 amid the heat of the Covid-19 pandemic, today the company is successful with a large portfolio of products. The company operates its business from a 3,000 sq. ft facility in Pune.
“Within nearly years our business has grown by almost four folds both in terms of clientele, volume and value, says Sandeep Kshirsagar, Proprietor of the company.
Screen source was started as a Private Limited company but it was converted into a partnership firm. The company is a Wholesale Trader of a wide range of screen printing materials such as industrial and commercial printing Inks, UV varnish, Printable Adhesives, Screen Frames, Sealing Tape, Screen Printing Mesh, Vinyl, and Polycarbonate Films, and many more. Screen source deals in many global brands such as NBC, Nittoku, Saati, Murakami, Ulano, Sabic, 3M Tapes, Colors, Epta, Print Color Inks, Seiko, Union Inks, Fimor, Avery Dennison, Sansui, Pantone, Auraa, Nitto, etc.
Sandeep Kshirsagar says, “I have over 25 years of work experience in industrial screen printing on the technical side. And now I am using all my skills and knowledge to teach our clients and offer them technical solutions apart from supplying high-quality global standard raw materials for industrial printing. My technical experience is the key to my success in my start-up business despite huge competition in the market. And as a business strategy, I also offer onsite/online training to our clients. All these add upto my success in business.”
As a business strategy, the company has diversified into screen-making. They now offer aluminium frames with or without fabric, duly stretched, duly coated ready-to-print screen frames upto 4.8 ft. print area frames. The company has pneumatic-type screen frame stretching equipment, a large screen dryer, an automatic emulsion coating machine, a screen exposer, and a washing booth. The company is capable of delivering about 30 frames per day (20 x 30 inches) and about 15 frames (40 x 70 inches).
Sandeep Kshirsagar adds “Ready-to-print screen supply is not much prevalent in India and we want to expand in this segment in a big way. We set up our screen-making unit in December 2020 and from January 2022 onwards we started receiving regular orders Although it cost us a big investment, it is a viable business as we are now supplying screen frames to several companies all over India. It is a new trend that many screen printing units prefer to outsource their frames so that they can bypass investment in the screen-making facility. And for them having such a big screen-making setup is not economically viable as they may have few frames preparation per day where, as a supplier, our unit is catering to several screen printing units thus there are regular orders. By outsourcing ready-to-print stencils they can just focus on printing whereas all the quality parameters are monitored by us on quality. They save on time, and resources including about 500 sq. ft work area, they need not stock mesh or screen-making chemicals, etc.”
Sandeep Kshirsagar is also involved in student projects of Pune Vidhyarthi Griha’s College of Engineering and Technology, Pune. He has also been invited as a guest lecturer. He observes that while industrial screen printing is growing, commercial printing (UV) is a bit stagnated although the wedding card market is slowly picking up after the Covid-19 setback. In the graphics, the automobile decal segment is further growing owing to the growth in the automobile sector.
“And demand for inks is also increasing which is a good indication that the printing sector is somewhat stable.”
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