Archroma inspires sportswear designers of the future at the ISPO Academy MasterClass
11 December 2023: Archroma, a global leader in specialty chemicals towards sustainable solutions, is again partnering with ISPO Academy to inspire promising young design talents in a four-day Masterclass held alongside ISPO Munich 2023 to explore this year’s theme, “CIRCULARITY – Create | Adapt | Revive.”
ISPO Munich is the world’s leading trade fair for the sports industry. It welcomes more than 50,000 visitors and over 2,000 exhibitors to Trade Fair Center Messe München from 28-30 November.
Conceived as a bridge between education and industry, ISPO Academy Masterclass gathers top students from the world’s leading design and fashion schools to collaborate on bold new sportswear concepts. The aim is to encourage multidisciplinary thinking and future-oriented approaches. The one-of-a-kind event included support from industry innovators, including Archroma’s Color Management business and culminated in a public presentation in which Masterclass participants presented the workshop results to ISPO audience on November 29.
“Since launching the Masterclass in 2016, we have always sought to inspire international design students to Create Another Tomorrow,” Nora Kuehner, Founder and Chair of ISPO Academy Master Class, explained. “This year, we are asking them to Create, Adapt and Revive, venturing beyond boundaries to explore new paths to meaningful product design. We are pleased to again have the support of Archroma in hosting this important event.”
Sponsoring the Masterclass for the fifth time, Archroma euiped the teams with The Color Atlas by Archroma® to enable them to use industry’s largest library of 5,760 colors for cotton and polyester fibers to develop their concepts in compliance with leading international eco-standards. The Color Atlas helps students to both explore new perspectives at the design stage and prepare their presentations with colors that accurately communicate their vision.
“Archroma has unique perspectives on color and sustainability that we are excited to be able to share with talented young designers developing future-forward fashion,” Chris Hipps, Global Director, Archroma Color Management, said. “As color problem-solvers, we are always pushing the boundaries of what’s possible, and we hope we can inspire the Masterclass students to embrace creative freedom and shine.”
www.archroma.com
