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HomeBusinessSuccess for Labelexpo’s Shenzhen launch

Success for Labelexpo’s Shenzhen launch

21 December 2020: Tarsus Group, the organizers of Labelexpo Global Series of international trade shows, is pleased to report a successful inaugural edition of Labelexpo South China in Shenzhen, with a total of 8,778 visitors passing through its doors between 08-10 December 2020.

Taking place at the world’s largest purpose-built event space, Shenzhen World Exhibition & Convention Center and occupying 11,000 sq. mtr. of floor space, the show offered a platform for 130 exhibitors showcasing the latest label and package printing machinery, smart technology, materials and components. Chinese companies included: Fangda Packaging Co., HanGlobal, Shenzhen Caisheng Printing Machinery Co., Soonmax, plus Hongsheng, Pulisi, Reborn, Runtianzhi and Shanghai Haixi, who also confirmed sales. Overseas exhibitors included: 3M China, BST Eltromat, and Epson/Konica Minolta Ritrama, with confirmed sales made by companies including HP and Luster.

Technology launches in the region included: Durst Tau 330RSC, HP’s new generation of Indigo 6K and Indigo 25K, and Konica Minolta’s MK 360R cutting machine, while the Luster LabelMan-2020 T saw its world debut.

Kevin Liu, event director for Labelexpo South China 2020, said “We are delighted with the success of our first Labelexpo show in Shenzhen, the region’s key printing and technology hub. With a fantastic footfall of almost eight thousand eight hundred visitors, a rebook rate of thirty five per cent, and extremely positive feedback from exhibitors and event partners alike, the show is resounding proof that it’s possible to launch and run a successful, high-quality event safely in these challenging times.”

The main show feature, the Print Automation 4.0 Hub proved especially popular, with live demonstrations of the entire label production process taking place over days one and two. At this “smart factory”, Beijing Value Technology and Luster displayed the SmartFAB printing factory’s whole management process, while Hybrid Software demonstrated rapid electronic proofing. Rhyguan showcased its PLUS-330 digital converting and finishing machine, while Luster also displayed the LabelMaster-F series offline label quality inspection system.

Show visitors also attended sold-out Label Academy hosted educational programs tackling the industry’s hottest topics. The Shrink Sleeve Technology workshop included design and origination requirements; shrinkable films; the different printing processes, technologies and specialized applications; and sleeve performance, quality and troubleshooting. The speaker line-up included: Simon Wang, sales and service manager – Greater China, Hybrid Software; Jerry Xu, sales director – Asia, Klöckner Pentaplast; Will Jiang, technology manager, Flint Group; and Dawei You, product manager, Luster.

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