Air India’s Cockpit and Cabin Crew Uniform to be Designed by Manish Malhotra

12 October 2023: Manish Malhotra, the celebrated fashion designer is partnering with Air India to design new uniforms for over 10,000 Air India employees. This is as per Air India’s new global brand identity and its ongoing modernisation programme. Air India expects to commence rolling out the new look for its uniformed employees by end of 2023.

Campbell Wilson, CEO & MD, Air India, said “Air India is delighted to be collaborating with Manish Malhotra and we are looking forward to represnt the very best of a vibrant, bold, and progressive India on the world stage. We are working closely with Manish and his team to combine elements of our brand, our heritage and our culture, together with the unique requirements of the airline environment, for what we hope will be a fresh and exciting new look that supports and represents new Air India.”

Manish Malhotra said “It’s an absolute honour to collaborate with Air India, our national flying ambassadors. Reimagining their uniforms is the onset of a journey of joy and collaboration, and I am excited to embark on it. Our shared ideology is simple yet profound: to evolve without erasing, to modernise without forgetting. Together, we aim to intertwine tradition with the future, crafting uniforms where comfort meets authenticity, wrapped in timeless elegance.”

Malhotra and his team have begun meeting Air India’s frontline staff, conducting discussions and fitting sessions with them to better understand their specialised needs.